Hi, I’m Giles Sims.
UX/UI Designer (B2B SaaS, Admin Workflows) | Figma Fan
Contract UX/UI Designer on Axomo (Namify), shipping Figma prototypes and implementation-ready specs for B2B SaaS admin workflows, grounded in stakeholder discovery and usability testing.
I blend thoughtful user flows with strong visual craftsmanship, from journeys and prototypes to design-system-ready UI. My approach is shaped by my cowboy heritage: respect the fundamentals, take pride in craftsmanship, and build things that last. That’s why I prioritize simplicity and accessibility in every decision.
Validated with users: In a 25-participant test, the redesigned Statements layout improved comprehension for 70% of participants.
Reduced operational ambiguity: Designed a guided “Clear Inventory” flow that standardizes requests so fulfillment receives structured, auditable inputs.
Modern UX. Old-school Craftsmanship.
Featured Case Studies
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Resume Summary
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Junior UI/UX Designer, Namify
August 2025 – Present
Designed UX and UI for multiple platform add-ons, including tools that extend Axomo’s core functionality for administrators and storefront users.
Planned and built a warehousing system inside Axomo to help clients monitor and manage stored inventory, including item intake, storage status, and movement between facilities.
Created user flows, wireframes, and high-fidelity Figma prototypes for new features, and refined them through feedback from product, engineering, and account teams.
Brand & UI/UX Design Intern - Patriot Listings
June 2025 – Present
Delivered over 15 responsive UI screens and components in Figma, increasing prototype usability testing success rate by 30%.
Established a new brand style guide used across web and marketing channels, improving visual consistency by 40% according to internal audits.
Collaborated with leadership on UX improvements that reduced user friction in key flows, contributing to a projected 15% increase in user engagement.
Freelance Graphic & UX/UI Designer - Big Kahuna Design
August 2024 – Present
Led the full design of Real Salt Lake’s 2025 Home Opener Tifo, unveiled to 24,000 fans and featured on Apple TV and RSL’s official platforms.
Delivered branding, logos, and digital assets for multiple clients across various industries.
Created and completed a "Logo A Day" challenge, increasing portfolio site traffic by 70%.
Provided strategic branding consultations and tailored design systems for growing businesses.
Shipping & Logistics Lead (International, HazMat, Freight)
December 2022 — May 2025
Oversaw end-to-end shipping for all new product sales from the American Fork site, supporting customer orders and internal inventory transfers for high-precision temperature metrology equipment.
Built an Excel tracking database and reporting system that cut reshipments 85% and improved accountability across inter-site transfers.
Developed compliant ocean-freight HazMat paperwork and SOPs for a new product line; owned international/HazMat/freight and escalations.
Established first-time traceability for internal inter-site transfers, improving inventory accountability across Fluke locations and enabling faster resolution of lost or delayed merchandise.
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UX/UI Design
University of Utah
270+ hours of hands-on training in UX research, wireframing, prototyping, and UI development
Team project work including real-client collaboration and interaction design
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UX
Information architecture: organize complex content so it’s scannable, predictable, and easy to verify
User flows: map decision points, edge cases, and “what happens next” so users don’t get stuck
Wireframes and prototyping: move quickly from structure to interaction in Figma
Usability testing: write tasks, run sessions, synthesize patterns, and iterate with clear next steps
Microcopy: reduce uncertainty for irreversible actions, rules, and system states
UI
Visual hierarchy: make the important thing obvious first
Component-based UI: design reusable patterns that scale across screens
Responsive layouts: keep flows usable across common breakpoints
Accessibility-first design: prioritize clarity, contrast, and readable structure from the start
Let’s Talk
I’m nearing the end of my current contract and I’m looking for a full-time UX/UI role where I can help a team build clear, accessible, user-centered experiences. If you’re looking for a designer who cares about the why behind every decision and can translate goals into intuitive, polished interfaces, I’d love to connect.
Use this form to reach me, it sends an email directly to my inbox.